š„ Cold-call strategy??? š
Somebody asked me if I had a cold-call strategy.
Although I don’t cold call people, I spend most of my day being on a call with people.
And I believe that cold-calling can be as effective as any other way of getting clients provided that someone has a genuine intention to serve the person they call.
So this is my strategy:
1) Understand the person as much as you can before calling them
2) Call them
3) Tell them you might be able to help if they answered a couple of questions for you
4) Ask the questions
5) Listen carefully (Forget what you want and listen to what THEY want)
6) Ask deeper questions
7) Listen carefully again
8) Serve if you can
9) If you can’t help, tell them you appreciate the time they gave you and wish them good
10) Move to the next
